HOME  |  DOWNLOAD REPORT  |  DATA SUMMARY  |  CONTACT US  |  SITE MAP  
Commitment 2020

About This CRS Report

A Message from Our Chairman and CEO

Our Business at a Glance

Corporate Responsibility and Sustainability at CCE

CRS Governance

CRS in Action


About This CRS Report

This is Coca-Cola Enterprises’ fifth Corporate Responsibility and Sustainability (CRS) Report, which covers the 2009 calendar year and some forward-looking initiatives for 2010.

Similar to our 2008 CRS Report, this year’s report aligns with our five strategic CRS focus areas: Energy Conservation/Climate Change, Water Stewardship, Sustainable Packaging/Recycling, Product Portfolio/Balanced and Active Lifestyle, and Diverse and Inclusive Culture. It also contains our CRS governance structure, our overall CRS strategy, our work with our stakeholders, and a data summary.

Unless otherwise indicated, the data in this report covers all operations that we own or control, including production, sales/distribution, combination sales/production facilities, administrative offices, and fleet. The water use data in this report refers to production and combination sales and production facilities only, as these facilities have the greatest impact. Currently, data in this report includes the distribution impacts of beverages that we distribute but do not produce, such as Ocean Spray products in Europe. All financial data in this report is in U.S. dollars, unless otherwise stated.

We have continued to adopt leading CRS reporting methodologies. We calculated our company carbon footprint using the World Resources Institute Greenhouse Gas Protocol and have continued to measure the carbon footprints of our products using the Publicly Available Specification (PAS) 2050 methodology and the guidance of the Beverage Industry Environmental Roundtable (BIER). We worked with the University of Twente in the Netherlands to calculate our first water footprint of Coca-Cola at our Dongen plant. We are working with the rest of the beverage industry to develop sector-specific guidance for product carbon and water footprinting. We follow the Global Reporting Initiative (GRI) guidelines and self-assess our report to be at level B. As a signatory of the United Nations Global Compact (UNGC), we publish this report as our Communication on Progress. The water stewardship chapter (see "Water Stewardship Overview") serves as our Communication on Progress-Water (COP-Water), which is part of our endorsement of the UNGC’s CEO Water Mandate.

This year, we have tried to evolve our reporting to more clearly communicate with stakeholders by addressing many of the comments that we received on our 2008 report (see below). In light of the recent transaction between Coca-Cola Enterprises and The Coca-Cola Company (see “The Coca-Cola Business System”), this report is CCE’s final CRS Report as a joint North American–European business. Both the new Coca-Cola Refreshments business, which will be formed in North America, and the new CCE, in Europe, will remain committed to the principles of Corporate Responsibility and Sustainability. The way that this information is publicly communicated may change following the completion of the transactions.

Throughout the report we cite online sources for further information, including our company’s website (www.cokecce.com), our newly developed CRS website (crs.cokecce.com), and The Coca-Cola Company‘s website (www.thecoca-colacompany.com). Any specific questions about our CRS initiatives may be sent to us at crs@cokecce.com.

We were asked to...
We have included...
Explain and contextualize our targets and how we prioritize them
Publish clearer descriptions of how we will achieve our long-term 2020 goals
  • A strategy section in each focus area
  • Clear communication on risks and challenges
Improve external commentary and verification
  • More expert commentaries
  • “Uncensored” stakeholder feedback from Georgetown University’s MBA program (download paper)
Improve interactivity, add online features, and make the report more visually consistent
  • Additional weblinks and hyperlinks in our HTML report
  • Additional instructive graphics and photography




©2010 Coca Cola Enterprises. All rights reserved.