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Friday 05 October, 2012

Coca-Cola Enterprises establishes new joint venture in France with PET recycler APPE

Coca-Cola Enterprises announced an investment of 6.5 million euros in a joint venture with APPE, France's leader in recycled PET, to increase the recycling rate of plastic bottles in France.

This investment will expand APPE's plant of Sainte-Marie-la-Blanche (Côte d’Or) to increase the food-grade PET capacity of the site by over 20 000 tonnes -- an increase of 70 %.

Today, only 50% of PET bottles are recycled in France. More manufacturers want to use recycled materials in their packaging and are faced with supply restrictions of recycled PET available locally. 

For the first time in France, based on the success of a similar partnership in 2011 in Great Britain, a Food & Beverage company is investing directly to meet its objective to reduce the carbon footprint of its beverages by a third by 2020. Aware of its responsibility as a leader, Coca-Cola Enterprises has also set a goal to recycle more packaging than it uses.

Tristan Farabet, General Manager of Coca-Cola Enterprises in France said: "This investment further demonstrates the leadership of Coca-Cola Enterprises in the field of sustainable packaging and recycling. Innovation and environmental responsibility are part of our culture, and we are pleased to establish this unprecedented cooperation in France. This confirms our commitment to invest in France, coming in addition to 300 million euros already invested in France since 2007."

For Martin Hargreaves, Managing Director of APPE: "Established in 1998 in Sainte-Marie-la-Blanche in the heart of Bourgogne, APPE is a pioneer in the field of recycling in France. For 15 years, many investment programs and research have strengthened our local commitment. We are very proud of this new partnership with Coca-Cola Enterprises, which marks a milestone in our development. '

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